Companies Highlight LGBT Inclusion During Olympics: Is It Enough?
Google lit up the Internet last night with its not-so-subtle rainbow-colored Olympic doodle, quoting the non-discrimination section of the Olympic Charter below it. From what I can tell, based on reports from friends of friends, the doodle is visible by Google users in Russia, too. I’ve been working in social media and social justice for a long time, and I think Google’s move was one of the best-timed, best planned examples of how to use the former for the latter. Other companies are planning to air LGBT-inclusive commercials during the Games as well. But what will the impact of this be?