Yet another in my occasional but ongoing series on why I love IKEA. This adorable carrot family shows that what matters is love and happiness. The gender of the parents doesn’t matter–or can be imagined to be whatever the child wants them to be.
If there’s one thing I like as a consumer and erstwhile marketing professional, it’s a responsive company. I posted yesterday about a survey sponsored by TD Bank that explored how parents teach their kids financial literacy, but clearly focused only on opposite-sex parents. This morning, I received the following e-mail from Jimmy Hernandez, a media relations officer at TD Bank. I repost it here with his permission:
For your weekend pleasure: please enjoy this very cool ad from IKEA, for its new Italian store in Catania, Sicily, featuring two men holding hands and the tag line, “Siamo aperti a tutte le famiglie,” or “We are open to all families.” The usual outrage has ensued from the usual parties. I say they should get a
Target Corporation has come under fire this week for a $150,000 donation to a Minnesota PAC that supports Republican gubernatorial candidate Tom Emmer—who has in turn expressed support for a ministry/rock band that says Muslim countries that kill gay people are moral. Michael Jones at Change.org has the details, and a petition you can sign;
Under pressure from LGBT advocates, including Pat Griffin, Change.org, and (I imagine) many of you, the NCAA has pulled the Focus on the Family (FOF) ads from its Web site. As I wrote yesterday, the ads were running at NCAA.com, a site managed in partnership with CBSsports.com. CBS came under fire for running FOF ads
The National Collegiate Athletic Association (NCAA) is running banner ads for ultra-conservative group Focus on the Family. You can see them at NCAA.com. (If you don’t, just reload the page; the ads are in rotation with some others.) This is an affront to all LGBT, feminist, and allied NCAA athletes and former athletes. I was
Like many bloggers, I get a lot of PR pitches. Here are a few of the more amusing ones I’ve received lately. Some are bad pitches; others are decent pitches for dubious products. Product/company names removed to protect the clueless. “Keep these Holiday offerings in mind for that special guy in your life . .
It should be a happy time for LGBT folks in New Hampshire, with a marriage equality victory making the springtime a little brighter. For the LGBTQ youth organization Seacoast Outright, however, things are looking bleak. The organization, which provides educational, social service and advocacy for gay, lesbian, bisexual, trans, and questioning youth in the greater
One more reason I love IKEA. Actual photo from the IKEA in Stoughton, Mass. (And yes, there was another elevator next to it with a “man” and a “woman” and a child—or a butch and a femme, depending on your perspective. One of the figures was in a dress. Interpret it as you will. That
Honda must have noticed that Subaru’s marketing to the LGBT community was paying off. In this recent commercial, two men and a young boy get out of a car, ready to head to the beach. Sure, they could be a dad and an uncle, but I’d prefer to think they’re both dads, especially with the
